The night before Donald Trump Back in the White House, one of the most spectacular inauguration celebrations started at the restaurant & lounge sax, the DC hot spot. The rapper of Atlanta Waka Flacka Flame occurred, while the VIP Conservatives Ben Shapiro, the actor Terrence K. Williams and “Am I Racist? Star Matt Walsh was honored while a crowd of 600 people celebrated until the short hours.
Even if the guest list was about a celebration of Trump 2.0, some could be shocked to know who sponsored and spent $ 75,000 for the event: none other than Tiktok, who is committed to hosting him in November. This marks a radical change compared to 2017, when Trump was persona not grata among consumer media companies.
“It is a little by chance that the party ended up taking place the same day the night was planned,” said CJ Pearson, co-president of the GOP Youth Advisory Council and Co-Animator of the party. “Obviously, President Trump saved the platform. It could have been funeral, but instead, it was a very, very jubilant celebration. »»
Technological oligarchs like Jeff Bezos, Mark Zuckerberg and Tim Cook are firmly at the top of the guest list for Trump’s additional four years, after having proven their loyalty to the rotunda during the inauguration on Monday. Many in the show business just wonder how much Hollywood will get closer to Trump in this new era.
The talents who promised their support from the start were put to the test on social networks. The star of American Idol, Carrie Underwood, was photoshoped in a KKK dress by an X user after confirming that she would occur during the inauguration. Sylvester Stallone, Mel Gibson and Jon Voight were mocked and looked at the sky initiates when Trump announced this month that they would be his envoys to the entertainment industry.
For some, a return to 2020 – before covid, strikes and devastating forest fires paralyze the Hollywood lame economy – would be welcome, even if it involved undergoing Trump’s attacks on industry . The members of the largest contingent of the industry – unions – express their hope in deprivation that the customs tariffs planned by the president can cover rampant production, thus creating a greater incentive to turn in harsh centers touched like Los Angeles and Atlanta.
A prolific independent film producer says that he does not care about Trump’s policy, but admits that it is “refreshing to hear the president’s office focus on how we can put the cinematographic sector back on rails – and back in Los Angeles ”.
The producer made a film released last year recounting the historic events of Los Angeles. “We had to turn everything in Bulgaria because it cost half the cheaper. I had to sleep in a stinking hotel and not in the house for which I worked all my life, ”he says. “You have not heard Biden talking about how to help us.”
To the many actors in power Variety Spealed, just as staggering as the silence of the city on the invasive Trump effect is the procession of media magnates – of the executive president of Amazon Bezos at the CEO of Disney Bob Iger – doing the pilgrimage to Mar -A -Lago or Donating to the Trump inaugural fund. The Golden Globes after-parties were animated by the news that Prime Video had invested $ 40 million to obtain the license of a documentary on Melania Trump-which would be produced by the filmmaker in disgrace Brett Ratner, accused by six women sexual misconduct in 2017.
“Hollywood has lost its bloody,” said the director general of a media conglomerate.
Bezos, who celebrated the presidential victory of Joe Biden over Trump in 2020, stressing that “unity, empathy and decency are not characteristics of a bygone era”, would have approved the agreement.
Reversing allegiances is common in industry. In 2001, Beyoncé occurred during the inauguration of George W. Bush with Destiny’s Child, only to serenade at Barack Obama when the 44th president took office in 2009. The star of “sopranos”, Drea de Matteo, said that she voted for Biden in 2020 only to become fully Maga in 2009. 2024 after being disappointed by the pressure of Democrats in favor of mandates of vaccination against COVVID.
“There is a slight change,” says Matteo about the growing receptivity of the city towards Trump. “Hollywood will line up with anything because in the end, it’s always a fucking huge industry and they still have to make money.”
Like Iger, pragmatic, must now pay tribute to Trump, his former Tsar of Zenia Mucha communications must also do it. The former Disney, known as Iger’s secret weapon to avoid imbroglios in terms of public relations, is responsible for the brand and communications for Tiktok and manages the strategy behind the scenes. Observers in the sector were able to see its fingerprints when Tiktok’s CEO Shou Chew thanked Trump for “his commitment to work with us to find a solution” after the Supreme Court confirmed a decision of a lower court prohibiting Chinese application in the United States.
“The irony of Zenia-a former senior executive of one of the most progressive 500 Fortune Societies in the world-now forced to put pressure on Donald Trump on behalf of a foreign opponent in the United States, China, is the quintessence of expression. “Foreign than fiction”, declares Chris Fenton, producer of “Iron Man 3” who worked in close collaboration with representative Mike Gallagher, former president of the special committee of the House of Representatives on the Chinese Communist Party, on the question from Tiktok. (Mucha refused to comment.)
Even if the billionaire class plays Trump gently, it is unlikely that the number of actors who publicly support the new president will extend beyond the small framework including Zachary Levi and Rob Schneider. Roseanne Barr was part of an even more limited group who spoke in favor of the vote for Trump in 2016. And she thinks that it had her program canceled in Hollywood – by none other than IGER, who sent him back From its best rated “Roseanne” show. For what he described later as a “completely insensitive and completely disrespectful” tweet with regard to the advisor of Obama, Valerie Jarrett.
“I am extremely happy that Trump won because I need artistic freedom,” said Barr. Variety. “And I always thought I had that as a American. So I would like to recover it.