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You are at:Home»Sports»The two best words in sport: “game 7.” Are ESPN and the NBA ready?
Sports

The two best words in sport: “game 7.” Are ESPN and the NBA ready?

June 22, 2025005 Mins Read
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Athletics has live updates Pacers vs Thunder Game 7 of 2025 NBA finals.

Before a highly anticipated Match 7 From the NBA final on Sunday evening, the chronicler of the athletics sporting media, Richard Desthes, connected with the editor -in -chief of sports affairs Dan Shanoff to talk about expectations and pressure – not on the teams, but on the League and its ESPN distribution partner to offer a great experience for fans.

Shanoff: It’s a cliché, but it’s also true – the two biggest words in sport are “match 7”. What kind of pressure is the NBA and the ESPN under the presentation of a presentation that corresponds to the moment, or the “game 7” the kind of thing that no league or network can screw up, because it is so intrinsically interesting / dramatic?

DESITCH: There was a very famous monologue delivered by Al Michaels before the start of the coverage by ABC of the famous miracle on ic Game:

“What we have at hand, the rarest sporting events – an event that does not need an accumulation, not superfluous adjectives.”

(Shanoff sidebar to readers: take 60 seconds and Look at the first 45 seconds of the broadcastJust the intro of Michaels at the start of this video. It is as close to perfect as in sports television.)

This is true for all matches 7 and title matches for major sports. The interest is inherent.

The broadcaster has a huge duty to make you feel that you are about to see a monumental event. The ABC presentation on Sunday must emphasize what the game means for these teams and in a historical sense. If ESPN / ABC is intelligent, they will be tie the pre-match coverage of the last time we had a Match 7 in the NBA final.

The best advice I can give – and this is often difficult for ESPN – is not to make this game on ESPN or what an ESPN personality thinks. Do it on the game. Please.

Frankly, I don’t know who you could refer to. Speaking of playing: “Bloked by James!” From the NBA final, match 7 in 2016 is one of the most emblematic NBA broadcasting calls of all time. Does Doris Burke and Richard Jefferson under unusual pressure to deliver “a moment”?

The pressure will be to ensure that they nail the biggest moments of the game, but it is just as much on the producer and the director. This announcement stand will have something that can benefit them for match 7 – they were all part of the last time we saw a Match 7 for the NBA final: Breen was the advertiser Play-by-Play, Burke was the touch journalist and Jefferson played for the Cavs. They should sink during the broadcast. What is unique in this diffusion is that it is Probably the last time we see them as a trio Call the NBA final.

At this point, for ESPN, what does success look in a game like this?

Simple. Success is a broadcast where people speak of the game later and not of broadcasting.

Speaking of the presentation of the game, the league seems to have been unusually sensitive to the criticisms of the public (and the columnist) of the broadcasting of the game, in particular by adding finals digitized to the ground and by bringing the television presentations of pre-match players for the first time in more than a decade. Why do you think it’s and what do you do with this approach?

The NBA was reactive here, but it is better to be reactive with a popular change than to react at all. I made a podcast last week with Jon Lewis, editor -in -chief and founder of Sports Media Watch, and we were both struck by the way in which the ABC broadcast of these finals did not feel very different from any other match in the playoffs. The players’ presentations are enlarging a game. It is not rocket science. For so many people who watch Pro Wrestling, it is the entrance to the ring that makes people the most excited. Think of the “personality cult” play for cm punk. This is where I think NBC will succeed next year with the NBA. They – are everything.

And, as you said, the “game 7” is intrinsically event. Colin Salao with Front Office Sports published an interesting point: The last four games of the NBA 7 final saw a 65% increase in the rest of the rest of the series. For this, it would put a little less than 20 million viewers, which would be the most watched finals match of the 2020s. Of course, he did not compare to match 7 in 2016 – Cavs against Warriors, LeBron VS Steph – who attracted 31 million viewers (for a good reason). Where do you think that the match 7 of Sunday does not take place?

Before the start of the series, I foreseen (1) Pacers-Thunder would be a formidable series, (2) that two small market teams were not a viewer’s success formula and (3) that if the series was taking place, it would attract more viewers than the title game lady of the Ohio State-Nome of this year (22.1 million viewers).

Two of these three predictions were correct. Given the hearing of the first six games, I don’t think this series has enough momentum to get 22 million viewers. I think the elevator of match 7 will be smaller than in recent years. So I expect 15 to 18 million viewers for match 7.

Whatever the audience number, the NBA and the ESPN are bailed out because the average audience of the series will not be as catastrophic as it would have been with a short series.


Zach Harper crosses everything you need to know before match 7 on Sunday.


(Photo: Maddie Meyer / Getty Images)

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