AI has shaped the media and entertainment industry for decades, since early Recommendation engines edition and visual effects led by AI. AI real -time AI – which allows companies to actively stimulate content creation, personalize visualization experiences and quickly provide information on data – marks the next wave of this transformation.
With NVIDIA RTX PRO BLACKWELL GPU SERIESAnnounced yesterday at the NVIDIA GTC World Conference, media companies can now exploit AI in real time for media workflows with unprecedented speed, efficiency and creative potential.
Nvidia blackwell serves as a basis for Nvidia media2An initiative that allows real -time AI by bringing together NVIDIA technologies – including Nvidia nim microservices,, NVIDIA AI BLUEPRINTSAcceleration of computer platforms and generative AI software – to transform all aspects of workflows and production experiences, starting with content creation, streaming and live media.
Feed the creation of intelligent content
Accelerated IT allows workflows based on AI to process massive data sets in real time, unlocking the rendering, simulation and generation of faster content.
The NVIDIA RTX Pro Blackwell GPUS series includes new features that allow unprecedented graphics and IA performance. The NVIDIA streaming multi -processor offers up to 1.5 times a faster flow on the NVIDIA ADA generation, and new neural shaders that integrate AI inside programmable shaders for advanced content creation.
The fourth generation RT nuclei offer up to 2x the performance of the previous generation, allowing the creation of animated photoreal and physically precise massive scenes. The fifth generation tensors’ nuclei offer up to 4,000 dollars of dollars per second and add the management of FP4 accuracy. And up to 96 GB of GDDR7 memory increases bandwidth and GPU capacity, allowing applications to run faster and operate with larger and more complex data sets for massive 3D and AI projects, large -scale virtual reality environments and more.
“One of the most exciting aspects of the new technology is the way it allows our tools to improve their creative workflows,” said Steve May, Director of Pixar Animation Studios technology. “With the rendering of the new generation of Pixar, Renderman XPU – optimized for the NVIDIA Blackwell platform – 99% of Pixar shots can now register in the 96 GB of memory on the NVIDIA RTX Pro 6000 Blackwell GPUS. This breakthrough will fundamentally improve the way we make films.”
“Our artists often maximized our 48 GB cards with ILM adequacy environments and had to combat performance problems on the set for 6K and 8K rendering in real time,” said Stephen Hill, principal rendering engineer at Lucasfilm. “The new GPU NVIDIA RTX Pro 6000 Blackwell Max -Q Workstation Edition raises these limitations – we find more than a 2.5x performance increase compared to our current production GPUs, and with 96 GB of VRAM, we now have twice as much memory.”
In addition, rendered neuronal with NVIDIA RTX kit Takes the tracing of film quality and improved graphics in AI by real -time rays, raising visual loyalty in cinema, television and interactive media. Including the compression of neural texture, neural shaders, RTX Global illumination And the mega geometry, RTX Kit is a series of neural rendering technologies that improve graphics for games, animation, virtual production scenes and immersive experiences.
Fuel the future of streaming and data analysis
Data analysis transforms public information from the public into intelligence exploitable faster than ever. Accelerated IT computers NVIDIA and executives fueled by AI allow studios to analyze the spectator’s behavior, predict engagement models and optimize content in real time, drive hyper personalized experiences and smarter creative decisions.
With new GPUs, users can achieve ingestion in real time and data transformation with data loading accelerated by the GPU and large -scale cleaning.
NVIDIA technologies accelerating streaming and data analysis include a series of NVIDIA CUDA-X data processing libraries which allow immediate information from continuous data flows and reduce latency, such as:
- NVIDIA CUML: Allows training and inference accelerated by the GPU for recommendation models using Scikit-Learn algorithms, providing real-time personalization capacities and up-to-date content recommendations that increase the spectator’s engagement while reducing unsubscribe.
- NVIDIA CUDF: Offers Pandas DataFrame operations on GPUs, allowing the accelerated, more efficient and more effective extract and analysis and analysis analysis and analyzes. The CUDF helps optimize content delivery by analyzing user data to predict demand and adjust content distribution in real time, improving the overall user experiences.
With CUML and CUDF, accelerated data science libraries provide transparent integration with the Open Source DESS library for multi-GPU or Multi-Node clusters. The great GPU memory of Nvidia RTX Blackwell Pro GPU can help manage sets of data and massive points using without sacrificing performance.
And, the Blueprint video and summart search Includes vision language models and large languages models and provides native Cloud construction blocks to create video, research and summary analysis applications.
Breathe life in the media live
With NVIDIA RTX PRO Blackwell GPUS, broadcasters can achieve higher performance than ever in high -resolution video treatment, augmented reality in real time and content production and IA -based video analysis.
The new features include:
- NVIDIA NVENC of ninth generation: Add the management of encoding 4: 2: 2, accelerating the video coding speed and improving the quality of the diffusion applications and the media live while reducing the costs of storage of uncompressed videos.
- Nvidia NVDEC of sixth generation: Provides up to Double H.264 Flow decoding and offers a support for decoding 4: 2: 2 h.264 and HEVC. Professionals can benefit from high -quality video playback, accelerate video data ingestion and use advanced video mounting features in AI.
- Fifth generation PCIe: Provides double the bandwidth in the previous generation, improving data transfer speeds from processor memory and unlocking faster performance for high data intensity tasks.
- Displayport 2.1: Drive High resolution screens at 8k to 240 Hz and 16K to 60 Hz. The increase in bandwidth allows transparent multi-monitors configurations, while the high dynamic range and higher depth depth support offer more precise colors for tasks such as video editing and live diffusion.
“The GPU Nvidia RTX Pro 6000 Blackwell Max-Q Workstation Edition is a transformative force in Cosm’s mission to redefine immersive entertainment,” said Devin Poolman, product manager and technology at Cosm, a world of immersive technology, media and entertainment. “With its unrivaled performance, we can push the limits of rendering in real time, unlocking the ultra-elevated resolution and the frequencies of fluid images necessary to ensure that our live experiences live almost indistinguishable from reality.”
As a key component of the Dome LED CX System 12K displays of COSM, RTX Pro 6000 Max-Q allows a transparent merger of the physical and digital worlds to offer shared reality experiences, allowing the public to engage with sports, live events and cinematographic content in a very new way.
To find out more about Nvidia Media2, look at the GTC Keynote And Register to attend the sessions From Nvidia and industry leaders at the show, which takes place until Friday, March 21.
Try the NVIDIA NIM microservices and the AI plans Build.nvidia.com.