Abu DhabiThe water,, May 19, 2025 / Prnewswire / – Based on in -depth information on the consumption trends of the digital era, Jetour, a leading brand in “Travel+“Auto Market has teamed up with Pubg Mobile, a world power in mobile games, as an official automatic partner of the Pubg Mobile Influencier Awards Awards prices. This collaboration takes advantage of the forces of the two brands through” Travel + e-Sports “, amplifying their influence among young audiences.
Cultural synergy in the Middle East: A large-scale co-brand
PUBG Mobile, a global phenomenon with more than a billion downloads. It ranks n ° 1 Saudi Arabia Income from mobile games and securing the main positions on iOS and Android platforms of water and Android. Its immersive gameplay and its social connectivity made it integrate into the culture of young people, to shape identity and the community Middle East region.
Based on “Voyage+“Strategy, jetour as the fast-drew global auto brand, Has Shattered Industry Records in 2024, Achieving A remarkable 560,000 units in Annual Sales, Marking An Extraordinary 80.3% Year-On-Year Growth. The Cumulative Global Sales Have Reached 1.72 First quarter of 2025, jetour Achieved impressive results in the Middle East Market, ranking 4th in global SUV and 1st sales in Chinese brand SUV sales. Today, he has become the ideal companion for young people and redefined the “journey+“The way of life.
As industry leaders, Mobile Jetour and Pubg both stimulate innovation while connecting with consumers concerned about the trend. Their shared brand values and focus on the target customer create a powerful cultural impact, in particular by resonating with the Z generation and the millennium public thanks to this powerful collaboration.
Multi commitment: where trips meet electronic sports
As the best sponsor of the Gala Pubg Mobile Influencier Awards, Jetour reached a high exhibition during the event while offering VIP shuttles. Its vehicles, known for premium design, comfort and performance, have offered an excellent experience to game elites and industry leaders.
This partnership takes advantage of the concept “Travel + E-Sports” to reach a wider audience, generating a strong promotional dynamic while establishing deeper brand links with the lifestyles of generation Z and Millennials. Starting with this collaboration, Jetour and Pubg Mobile co-organize regional roadshows in the Middle EastCo-crew the exclusive vehicle skin PUBG Mobile X HEVOUR and offer brand experiences to local users.
Thanks to supported co-branding campaigns and experiential marketing, Jetour aims to solidify his regional leadership while injecting the energy of electronic sports in the “Voyage+“, the pioneer trends in the lifestyle of young people through the Middle East.
Source Jetour