Allowing people to do their best, Logitech offers avant-garde technological tools that support well-being and promote collaboration in the office. James Campanini, head of B2B, Europe, deepens the company’s range of innovative products.
Use technology to enrich employees
There has been a recent collective conduct in the world commercial landscape to empower employees and promote real inclusiveness in the workplace, which, in turn, has led to better productivity and greater well-being among the staff.
While employee expectations for the work environment are evolving, companies must increasingly ensure that team members also feel seen, heard and appreciated.
“Inclusivity should not be a bonus; It is a commercial imperative. The teams are more diverse than ever, and today’s workforce expects their tools to reflect this, “opens James Campanini, head of B2B, Europe in Logitech, a worldly recognized technological leader.
In this spirit, the tools easily available at the workplace must be adaptable to the needs of different roles, locations and hollows of work.
A key example of this is the rise in power of the working distance in a post-avid-19 pandemic world, where distance-based employees should have as much presence and contribution as those who work from the office.
“In the past few months in particular, we have seen an increasing debate on the question of whether employers should recall their staff in the full -time office, and with this, a series of discussions emerged around productivity when it worked at home.
“My point of view on this subject is that it is not a question of knowing where you are working; this is how you do it and the equipment you have to support you,” says Campanini.
Designed for people
Logitech is internationally renowned for the design of products that bring people together.
Founded in Switzerland over 40 years ago, the company has become a Multibrand innovator operating in many sub-sectors, including video collaboration, productivity, games, streaming, etc.
His basic business is to create a wide range of tools that allow people to communicate in a natural and transparent way, whatever their location.
As such, its products remove obstacles to collaboration, videoconferencing solutions that guarantee that everyone is clearly visible and audible during a meeting at peripherals designed for ergonomic comfort and accessibility.
“The future of work will be shaped by solutions that favor equity and empathy, which we focus on in Logitech. We do not only design for the function – we design for people, ”says Campanini.
In light of this, company products are also deliberately designed to improve the experience of users, ranging from ergonomic keyboards and precision mice to advanced videoconferencing solutions.
“Basically, we try to make work more inclusive, productive and pleasant. While the world of work continues to evolve, we help organizations to adapt to evolutionary and intuitive solutions that meet the needs of their employees and help them do their best, ”he adds.
Intuitive by design
The higher level of Logitech levels are more strongly demonstrated by the hardware solutions compatible with the company’s software.
Indeed, logitech peripheral products allow employees to adopt a human -centered approach to innovation so that its tools are intuitive by design, designed to reduce friction in daily workflows and adaptable to different types of work and environments.
Whether it is to switch transparently between several devices, create an intelligent backlight that adapts to the surrounding environment or to provide an audio frame and an audio adjustment, each functionality is designed to keep users in their workflow and make collaboration.
“We also focus on inclusiveness and ergonomics, designing for a wide range of needs to ensure comfort and accessibility.
The Rationalization Kit of the Logitech Rally camera, for example, is designed to meet the changing needs for modern work and learning environments.
“There is a growing demand for a professional quality video easy to install and use, especially in parts that were not originally designed for collaboration,” he said.
For this product, the company has adapted the Rally PTZ camera to make it more accessible, offering simplicity of plug-and-play without compromising performance. The kit also has a wireless preset button, which gives the presenters and educators control their configuration so that they can change the view of the camera or concentrate without technical support.
“We have noticed that it is these small touches that can make a difference in someone’s connection during the remote presentation.”
Productive work and air flow
Logitech is also focused on improving air quality in office workspaces, which has proven directly correlated with the productivity levels of team members.
“If employees fall asleep at work, it is not always because the meeting is boring. In animated workplaces, the staff between and fate meetings in spaces that continuously use energy and recircule air, ”notes Campanini.
Indeed, recent studies of the Harvard Th Chan School of Public Health indicate a correlation between the high levels of carbon dioxide and pollutants in the air and the cognitive function, the disease and the absenteeism of the lower employees.
“We are passionate about technology that improves collaboration and construction of a comfortable environment and promotes well-being,” he said.
In this spirit, the last product of the company, The Logitech Spot, is an occupancy and environmental sensor in the workplace which detects the number of people in a room both to monitor conditions such as air quality and temperature.
This creates the right climate of productivity to support and benefit people and businesses.
In the future, Logitech strives to allow people to do their best wherever they are by creating flexible and inclusive experiences that support productivity.
“Many traditional office spaces have not been built for today’s hybrid reality. This is why we help the organizations to evolve to make the collaboration transparent for everyone, whether they are distant or in the room.
“Our goal is to make the office a destination, not a requirement. We do this by providing solutions that empower connections so that we can support a future of work built around people rather than policies, “concludes Campanini.