Moscow, Idaho – Learfield, the exclusive holder of multimedia rights for the Idaho University of Athletics, appointed Katie Elliott, the new managing director of his locally based team, Idaho Vandals Sports Properties (IVSP).
As Managing Director, Elliott will serve as a main Learfield bond linked to the complete multimedia rights in university athletics and the corporate partner platform. She will work in close collaboration with the director of athletics Terry Gawlik and the whole administration of athletics on all aspects of the relationship between Learfield and Idaho Athletics.
“We are delighted to ensure that Katie directs the burden in the connection of our sports department and great bases of vandal fans with companies in our community and our region,” said Gawlik. “His experience in the whole state and the region will be invaluable, and we are always delighted to bring a former student of the Idaho University to Moscow.”
Elliott provides more than 25 years of experience in commercial development and leadership for IVSP sales, more recently for 16 years as account manager and local sales director for Morgan Murphy Media in Spokane, Washington. Throughout her career, she has excelled in both businesses and corporate sales to consumers as well as the acquisition and retention of customers, frequently leading her organization to sales measures, including New companies, and has grown up to supervise and lead the sales teams since its promotion to the local sales director in 2017 in 2017 in 2017.
“I am delighted to return to my Alma Mater and take advantage of this opportunity with Learfield,” said Elliott. “I am convinced that my professional experience combined with my love for vandals will benefit the University of Idaho and Vandals Athletics. I can’t wait to learn from the incredible support for Learfield and take advantage of my contacts to bring a projector to the Palouse with the energy that Terry Gawlik created here. Go vandals! “”
Elliott is a former student of the Idaho University with a BS in Marketing from the College of Business and Economics, and returns to the Palouse after having resided in Moscow for 11 years after his diploma.
About Learfield
Learfield is the main media and technology company supplying college athletics. Thanks to its digital and physical platforms, Learfield has and operates a deep data set and industry relationships to stimulate income, growth, notoriety of the brand and fans’ commitment to brands, sports and entertainment properties. With links with more than 1,200 college institutions and more than 12,000 local and national brand partners, the presence of Learfield in university sports and live events offers influence and maximizes the scope of the public target. With solutions for an experience of 365 days 24/7 fans, Learfield allows schools and brands to connect with fans thanks to license goods, a gaming ticket office, the identification of donors for programs Sportsmen, exclusive personalized content, innovative marketing initiatives, advanced zero solutions and digital digital platforms. Since 2008, he has been a title sponsor for the famous Learfield Director Cup, supporting the sports departments of all divisions.