For the third consecutive year, the Florida panthers are in the Stanley Cup final and the sunrise is at the center of the hockey universe. While some have challenged the benefits perceived that the Panthers have and the lack of a huge American hockey market in the final, their success on and out of ice is good for the long -term health of sport.
For about 23 years – from 1997 to 2010 – the panthers will be walls in the middle at the bottom of the In the NHL ranking. To put it a little less politely, they were a forgetable franchise on a market where hockey was a subcart and not the main event.
This has largely changed in recent years. With the director general Bill Zito at the helm, the panthers built a lasting competitor who strikes the door of his second consecutive banner of the Stanley Cup. Attendance has improved and the support of the team base and hockey in general has exploded.
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Austin Nivison

Despite what you can see online these days, the panthers did not do this by relying on the tax advantages and the good weather. Florida has pushed all the right buttons with regard to the construction of the list, and it has also made a major effort to ensure that hockey is anchored in the community for the years to come.
The “solar belt problem”, even if it is a little ironic, was composed of whole fabric. Panthers are a major success, both for the League and Sport, and this is not the result of the tax codes.
Intelligent and aggressive list building
You would need a microscope to find the faults of this list of panthers, and it is because they have done several different things at a high level. Florida has struck its high recovery choices, found diamonds in Rugueux and was aggressive when elite talents hit the commercial market.
Hitting the brand on the first round choices may seem easy, but the teams are more often unable to expect. Panthers are not an exception in this regard, but three keys to the team’s key players are the result of Home Run selections in the top or near the summit of the draft
Barkov is the straw that arouses the drink, and he has just won his third Selke trophy on Monday. Ekblad is a large part of the sweltering blue line of the panthers. Lundell is as good in a third line center as you will find it in the NHL, and he would have a more important role in most others NHL teams.
This trio is vital for the success of Florida, but the team really separated by finding undervalued players in the league. If other franchises dispute the tax advantages of the panthers in Florida, I would say that they first ceased to give cats good deals on impact players.
Carter Verhaeghewho led the panthers in the goals of the last playoff series, was signed for two years and $ 2 million in 2020 after the Tampa Bay Lightning released it as a limited free agent.
How long was the line of teams hoping to give Gustav ForslingNow one of the first NHL closure defenders, a right market value contract until the panthers know everyone thanks to their lack of state income tax?
It was nonexistent. Florida has snatched derogations before the 2020-2021 season.
EETU LUOSTARINENA member of the third dominant line of Florida was part of the package which returned from the Vincent Trocheck Trade in 2020. Before this agreement, Luostarinen had eight experienced games in the NHL with a decisive pass.
Even Sam Bennettwho is about to become a very rich man this summer, was acquired in exchange for a second round choice and the rights of Emil Heineman. It is not exactly a ransom of a king for a player who became a Lynchpin at sunrise.
These players were initially acquired for well below their value, but even when Zito hoves big game, it was worth it. Two measures which have mainly changed the fate of the Panthers organization were the acquisitions of Sam Reinhart in 2021 and Matthew Tkachuk in 2022.
Reinhart ordered a first -round choice and a goal of goalkeepers Devon Levi. Decent compensation for BuffaloBut they probably want a Mulligan on this agreement now. Only one player, Auston Matthewshas more goals than Reinhart since the start of the 2023-24 season.
Tkachuk was the missing piece of the puzzle in Florida, and this can look like a hindsight, but Zito really rolled the dice on this job. He separated from Johnathan Huberdeau immediately after a 115 -point season, a high -level defender MACKENZIE WEEGAR and a choice of first round.
The idea that teams like Florida, Tampa, Dallas and Vegas have a major advantage because they operate in the income tax is exaggerated and was not a problem 15 years ago when these teams were not as good.
Each market has its own advantages, but the panthers simply beat everyone Fair and Square. For this reason, hockey develops in different parts of the country.
Cultivate the game
If the NHL will continue to increase its scope and income, it needs teams on non -traditional markets to find success in various ways. This includes victory over ice, but it also means taking advantage of this victory and transforming it into a basic movement.
This is what the panthers have tried to accomplish in the last decade, the vice-president of community relations of the panthers, John Colombo told CBS. Asked about the main tenants of hockey growth in southern Florida, Colombo gave what might seem a simple response.
“Get sticks in children’s hands,” he replied.
In a climate like Florida, most sports are all year round, which makes more challenge for hockey to set up on the market.
“In southern Florida, you can practice all the sports you want 12 months a year,” said Colombo. “So it’s a conversation for us of:” How do you compete in football where everything you have to do is find an open field and a football ball and you are ready? “Baseball is 12 months.
One of the ways that the panthers have done was by offering different types of hockey to young fans or no costs.
The team’s “Learn to Play” program offers children from 5 to 9 years old the possibility of trying hockey thanks to a six -week program, and they can keep the equipment once finished. This program experienced a 12.25% increase in participation in the past year.
The Panthers floor program is in 560 schools in the region, and it provides free soil equipment as well as a study program for EP teachers. The team also develops a ball hockey program, which means that young fans can be presented to the game in various ways without even having to set foot on the ice.
In addition, the Panthers have developed a program of young people “only” girls “in which girls can learn the hockey game outside a mixed environment if they wish. Not only are the teams made up of all girls, but the coaches are also exclusively women.
These programs gave results and the overall explosion of hockey for young people was amazing. Here are the USA hockey numbers.
- From 2022-23 to 2023-24, participation in hockey for young people in Florida increased by 8.4%, the highest increase in any state.
- The participation of women for young people increased by 9.4%, also one of the highest brands in the country.
- Overall, participation in hockey for young people has increased by 73% in Florida since 2012-13.
This number should only increase if the panthers can maintain this dynastic race. Between this and the basic efforts carried out by teams like Florida, the interest in hockey will continue to grow.
“When we arrived here (10 years ago), you often talked to a child and it was like, he played hockey but it was not something that he wore as a badge of honor or a feeling of pride,” said Colombo. “For us, we wanted to create a culture where children are proud to be panthers. I think the ice product helps this. Obviously, more eyes on the panthers are important. But I think that the continuation of making these basic efforts.
“I think it is so essential to let these children grow up to fans of Panther, who is our goal at the end of the day.”
Long -term gains for NHL
Anyone concerned about what TV notes could look like a third consecutive final of the Stanley Cup with the Panthers – and a sixth consecutive final with a team from the Sunshine State – cannot see the forest for trees.
If the NHL has a chance to climb above its current place in the hierarchical order of the main North American sports, it must branch out beyond the most traditional markets. Having a final of the Stanley All Original Cup can be better for television and streaming numbers now, but it does not do much to reach the interest of fans outside of these hockey homes already developed.
Panthers have formed a fun team with a legitimate star power, and the community continues to kiss the franchise and sport. This should give the League a little hope that it will be able to extend its range to less traditional hockey markets until the future.