Large technological companies already kiss this trend. Google “Dream workThe advertising of the Super Bowl opts for hot neutrals and images focused on man. The AI Gemini assistant feels accessible, described as a peer in the refrigerator and the mini-duties instead of an ultra-high gadget.
Beating the Tech blues is more than a change in color palette – and it does not at all require to give up blue color. Rather, it is a question of creating visuals that depict a warmer and more inclusive future, focused on the advantages of technology on human society, interpersonal relationships and creativity.