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You are at:Home»Lifestyle»BMW and Kith launch a new Lifestyle collection
Lifestyle

BMW and Kith launch a new Lifestyle collection

December 4, 2024022 Mins Read
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BMW and Kith are at it again. While the last few days have been dedicated to several special cars, the collaboration continues with a new lifestyle collection. There’s something for everyone, including clothing ranging from sweaters and crewnecks to pants and hoodies. You can also splurge on beanies and caps, not to mention fine Italian leather jackets.

For something directly related to cars, BMW and Kith have created leather driving gloves and key fobs. The collection also includes floor mats, license plate frames and microfiber towels. Like with Ronnie Fieg’s special M1 and the XM concept, the product widely uses the Kith brand. If you’d rather have a car, there’s a limited-run XM Special Edition in Frozen Techno Violet for a cool look. $199,000.

The entire collection features Fieg’s favorite colors, including the Techno Violet he used for the M1 and XM pair. Furthermore, his M3 E30 in Cinnabar Red is also represented, as is the Vitality Green color of the electric 1602, created specifically by BMW for the founder of Kith. If money is burning a hole in your pocket, there are other items available. You can buy rugs, pillows, mugs, umbrellas and even snowboards.

The entire shebang will be on display on Friday, December 6th on the 7th floor of the parking garage at 1111 Lincoln Road in Miami, Florida. The merchandise will be featured alongside Fieg’s recent acquisitions, the M1 and XM. Additionally, it also brings its red-tastic M3 E30 and electric 1602, which we mentioned earlier, as well as the M4 Competition Kith Design Study. These will be joined by the special edition M4 Competition by Kith and i4 M50 by Kith which have been sold to customers.

Merchandise and cars will be on display from 11:00 a.m. to 5:00 p.m. Eastern Time. Seeing the rare mid-engined M1 supercar up close, fully restored and in Techno Violet is reason enough to visit the pop-up and one-day exhibition. Oh, and Ronnie Fieg will be bringing several cars he hasn’t yet publicly displayed. From December 6, you will be able to buy the clothes and accessories online and in physical stores from 11 a.m.

Source: Kith

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