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You are at:Home»Business»Amazon’s advertising activity increased by 19% in the first quarter, exceeding estimates
Business

Amazon’s advertising activity increased by 19% in the first quarter, exceeding estimates

May 1, 2025003 Mins Read
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A woman cleanses the Amazon House store window after activists pulverized the painting of its facade during a demonstration during the opening day of the 55th annual meeting of the World Economic Forum in Davos, Switzerland, January 20, 2025.

Yves Herman | Reuters


Amazon said a 19% increase in online advertising revenues in the first quarter, beating analysts’ estimates.

Announcement sales climbed $ 13.92 billion, while analysts expected an average of $ 13.74 billion, according to Streetaccount.

The figures were contained in Amazon First trimester winning report. The company said total sales in the first quarter of $ 155.67 billion compared to Wall Street projections of $ 155.04 billion.

Although Amazon’s online advertising activities are a fraction of global sales, it has appeared in recent years to become the third largest platform in the world digital advertising market, behind only Alphabet And Meta.

Online advertising is a particular area for investors due to economic uncertainty and the increase in tensions between the United States and China on trade. While the Chinese prices of President Donald Trump will probably have an impact on the main retail businesses of Amazon, the company’s online advertising unit could also feel pain.

So far, technological companies with online advertising companies have declared solid profits from the first quarter, but have warned of potentially more difficult times later in the year.

Meta reported First quarter income This week, but said that advertising sales in the Asia-Pacific region came to $ 8.22 billion for the quarter, the estimates of the trained analyst of $ 8.42 billion.

Susan Li’s finance manager said during a call for results that “E -commerce exporters based in Asia” have slowed down their online advertising expenses, probably due to the Faille du Commerce de Minimis Finish this Friday.

When the alphabet reported First quarter income Last Thursday, he revealed that ad sales increased by 8.5% from one year to the next to reach $ 66.89 billion and that Youtube advertising increased by 10% to $ 8.93 billion. But alphabet leaders told analysts that he expects opposite to his advertising business focused on Asia-Pacific.

Instant Tuesday, there was “Experienced Winds To start the current quarter, “who led the company to say that it would not provide advice.

Last week, Microsoft According to his latest quarterly results and said that research and advertising sales of research and news, the less payments to its affiliates, increased by 15% from one year to the next to reach $ 449 million.

Pinterest reports the profits on May 8.

WATCH:: Meta Rallys on the first quarter gains.

Meta Rallys on the first quarter gains
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