NEW YORK, January 12, 2025 /PRNewswire/ — Lexmark, the global leader in imaging and IoT solutions, will showcase its cutting-edge retail-ready printers and solutions at NRF 2025, the premier retail trade show and exhibition, from 12 to 14 January, at Jacob K. Javits. Center in New York. The Lexmark showcase will be held at booth #6321.
“Lexmark is kicking off the year in style by introducing our latest Family Series 9 of A3 printers and multifunction printers at NRF for the first time,” said Tim Speller, head of retail and manufacturing for Lexmark. “These sophisticated devices will usher in a new era of opportunities enabling retailers to optimize their operational efficiency while increasing their sales.”
Here is what will be on display at Lexmark booth #6321:
New Lexmark 9 Series Printers and MFPs Are Built for Harsh Retail Environments
Built by evolving Lexmark’s renowned A4 technology, the 9 Series offers versatility, simplicity and durability. These solutions are easy to use and manage – perfect for any retail or back office space.
Series 9 Highlights:
- Versatile and easy to use. The 9 Series offers a wide range of media sizes (A6 to SRA3), high-volume duty cycles, a common set of modular paper handling options, finishing capabilities and professional color features including PANTONE® calibration.
- Simple and easy to manage. The Series 9’s intuitive interface streamlines workflows by providing simple instructions and prompts. For routine maintenance, toner cartridges can be replaced with one hand, easy-to-understand visual cues are displayed, and serviceable areas are easy to access and identify.
- Durable and easy to live with. Total post-consumer recycled content (PCR) for the Series 9 is 56% by weight for all base model MFPs and 73% by weight for the base model printer in the range, based on IEEE calculation procedures. *
- Built to last. The 9 Series is designed and built to last seven years or more. Having few components reduces the risk of technical failure while minimizing the uptime required for repairs and maintenance. According to Lexmark testing, experienced technicians can complete most common maintenance operations, even the most complex tasks, in less than 15 minutes.
Lexmark Engagement Automation Platform (LEAP) helps retailers drive sales and traffic with hyper-local social media ads
LEAP automates individual promotions that drive footfall in local stores. Store executives can trigger hyper-personalized sales posts and boost ads based on each store’s stock conditions through loyalty program apps and social media platforms like Facebook and Instagram. With advanced analytics and reporting capabilities, LEAP provides the insights needed to measure success and make data-driven decisions.
LEAP strengths:
- Engagement: To engage shoppers, center promotions around customer shopping habits with an engagement automation platform that publishes localized content, such as store-specific offers, events, and cultivated produce initiatives locally.
- Automation: Plan and manage the automatic localization and delivery of corporate promotional messages with an engagement automation platform to reach consumers via social media with hyper-local content in every store or audience region.
- Loyalty: Attract local customers with an engagement automation platform that sends store- and business-initiated offers to location-based social media apps like Facebook and Instagram and loyalty program apps.
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About Lexmark
Lexmark creates cloud-based imaging and IoT technologies that help customers around the world achieve business results quickly. With a powerful combination of proven technologies and deep industry expertise, Lexmark accelerates business transformation, turning insights into insights, data into decisions, and analytics into actions.
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* PCR content measured according to IEEE standard Standard 1680.2a™ – 2017 Standard for Environmental Assessment of Imaging Equipment – Amendment 1 — which is the standard used by EPEAT.
SOURCEExmark