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You are at:Home»Lifestyle»J. Lindeberg Hires Its First Golf Lifestyle Ambassadors
Lifestyle

J. Lindeberg Hires Its First Golf Lifestyle Ambassadors

January 8, 2025004 Mins Read
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J.Lindeberg rented his first golf course lifestyle ambassadors: actress Kathryn Newton and content creator Mia Baker. Both women are passionate golfers and represent “the diverse personalities shaping the modern golf community and its future,” the company said.

THE Newton, 27 years oldknown for her roles as Louise Brooks in the CBS comedy series “Gary Unmarried”, Abigail Carlson in the HBO mystery drama series “Big Little Lies” and Allie Pressman in the Netflix teen drama series “The Society ”, has been playing golf since she was a child. She is a long-time fan of the J.Lindeberg brand and has already attended many of the company’s events.

“I always loved J. Lindeberg – on and off the golf course,” Newton said. “Their designs are as powerful, meticulous, and dynamic as the game itself, and I couldn’t be more excited to officially join the family.” Golf has always been a big part of my life, and now I can share my passion for the sport and J.Lindeberg’s vision with even more people.

Hans-Christian Meyer, chairman and CEO of J.Lindeberg, said Newton “brings a unique energy to J.Lindeberg, combining his success in Hollywood with his deep love for golf. It embodies a modern and daring vision lifestyle which reflects our brand’s blend of sport and fashion. Kathryn inspires us to question conventions and redefine what golf style can be for a dynamic new audience.

British-born Baker, 30, is a golfer, lifestyle ambassador and golf content creator who aims to make the sport more inclusive. As she said: “Golf is about style, mentality, community, personality and opening doors for people to discover what makes the sport so special and unique. J.Lindeberg’s creative and intentional approach to sports and fashion inspires me and I’m excited to represent a brand that shares my passion for innovation and inclusion.

Mia Baker for J. Lindeberg

Mia Boulanger

Courtesy of J. Lindeberg

She said that when she started playing golf in 2019, she struggled to find women’s golf clothing and faced “a multitude of physical obstacles that prevented me from taking on a new sport as a woman. As someone who strongly believes in equal opportunity and that everyone deserves the chance to try something new, regardless of age or gender, this quickly drove my passion to connect. fashion and golfso that women and girls after me hopefully don’t have to face the same obstacles I did.

Baker said she looks forward to working with J. Lindeberg to “elevate women in the sports world by giving them the confidence to feel their best, to be their best, so they can perform at their best, whatever their level, amateur or professional.”

“When athletes wear cool outfits that also allow them to play their best game, it’s hard not to want to dress the same,” she continued. “Social networks also have a very important role to play. A lot of my playing inspiration comes from professionals, with many of my good friends playing on various tours, but a lot of my lifestyle, casual and amateur golf inspiration comes from social media and people that I am online. I think fashion is a very important part of getting people into golf and sports, with content creators bridging the gap between professionals and amateurs.

For herself specifically, she said she looks for comfort in her wardrobe choices. “But I don’t think style should be compromised for comfort. For me, it’s all about wearing the right materials. Get the right fit. Stylize the right colors. The best fashion brands will be able to do both.

J.Lindeberg “excels at layering, knits and jackets – timeless pieces that you can throw on and off depending on the occasion,” Baker said.

Meyer added that Baker’s “perspective and passion for storytelling and inclusiveness align perfectly with J. Lindeberg’s values. Mia represents the future of golf, helping to make it more modern by inspiring a more diverse and engaged audience.

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