Research shows that frequent reading can improve creativity, IMPROVE MEMORY Aand rStress educational. YAnd in 2020, the national allocation of arts reported Almost 50% of people of college Do not read books outside of work or school; A higher percentage compared to previous generations.
Many factors such as the increase in screen time and the decline in the duration of attention may indicate why there are fewer students of college age.
Junior Raghav Arun said he thinks Many of his peers do not even see reading so that the class is worth it, because it is not necessary to succeed in the class.
Despite these challenges, there is a counter -inforcery encouraging generation Z to read – this force is #Booktok.
Booktok is a subcommunications on Tiktok that converses and promotes the books of many different genres. Since this year, the hashtag has collected 370 billion views and 52 million positions, according to The platform.
“Books that I know (who have become) popular on Tiktok, such as the (A series of thorns and roses) And Fourth wingI heard a lot of people that these are the first books they have picked up to have fun for years ”, Junior Isabel Gray said.
Genres like romance and fantasy have particularly succeeded on Booktok. Gray said she loved them because they are easy to enter and are captivating.
Frances Gasiorbookseller at Coffee and booksA café-book in Durham, theory That these genres are popular today because they are more relatable for young people. These books, while entertaining, Can also cover serious subjects Like colonialism, mental health or sexual consent. Having an online community to interact with these problems can be useful for the development of many young people, They said.
Before the creation of Booktok, the Barnes & Noble book chain was decliningBut since the hashtag, the company increased her books for books and opened more storess. Gasior said the platform was also useful for local businesses. Due to the influence of Booktok on the sale of physical books, the shelves of Daughters Coffee & Books are filled with many books recommended by the creators of Booktok, Said Gasior.