Skybound Entertainment has acquired a digital talent representation company Nine four entertainment.
Especially known as the studio behind “Invincible”, “The Walking Dead”, “Impact Winter” and “Stillwater”, Skybound brought the team of nine four entertainment, led by President Parker Oks, who “will continue to provide a leading representation and commercial development to its creators”. Nine four will now serve as a digital designer and a Skybound -based influencer.
According to Skybound, “in addition to the current efforts of Nine Four, Skybound and Nine Four will associate a new incubator focused on the development and financing of brands led by creators. This offer allows creators to launch and develop their businesses beyond the content, in brands they have, giving them additional control of their future. ”
The list of the best digital creators of Nine Four includes Jacksfilms (who have more than 5 million followers), I am Dontai (3 million), Jennelle Eliana (2.3 million), Eammon & Bec (1.3 million), among others. Since its launch in 2022, nine four have helped its customers to co-found brands, including the habit of the Eamon & Bec tea company, the credit of the Jacksfilms newsletter and the creators and the brand of Markiplon clothing.
This acquisition comes in the heels of the recent Skybound acquisition of the publisher of mobile applications Maple Media, a leader in the publication of mobile applications.
“Skybound is first and foremost a company focused on creators and bringing nine four to the Skybound universe which opens a door to a entirely new means for our creative talent,” said Skybound, director of linear content, Rick Jacobs. “Our acquisition will allow us to work in close collaboration with Parker and his team to forge relationships in the space of digital creators and connect directly with their audience. Together, we can’t wait to launch new brands and exciting products for creators, by creators. ”
“Since I founded nine four, I had a vision of the way of building in the creator’s economy, and I am so grateful and excited to associate myself with a company as an attacker as Skybound to execute this vision,” said Oks. “This partnership will improve our ability to provide world class representation to creators, and thanks to our new incubator, we will be able to facilitate unique opportunities for creators to build real companies around their channels.”
(Photo above: The Amazon series produced by Skybound “Invincible”.)