Fund collection messages centered on President Donald Trump have continued to dominate on both sides of the political aisle since returning to the White House.
The messages of the Democrats revolve around the expression of their opposition to the second term of Trump, to his decrees and the action of the Government Department of Effectiveness (DOGE), which has become the cornerstone of the first month of Trump in the oval office.
“Americans are starting to feel the disastrous effects of a Trump-Musk presidency, and we see this feeling was reflected in our most efficient messaging, which highlights the need to fight the extremes of Donald Trump and prepare for the elections This year, in 2026 and beyond, “DNC’s senior spokesperson Hannah Muldavin told Fox News Digital.
Muldavin said the DNC’s most effective fundraising messages have focused on “Donald Trump’s extremes”.
The Republican presidential candidate, former president Donald Trump has a fist during a campaign rally at La Santander Arena on November 4, 2024 in Reading, Pennsylvania. (SOMODEVILLA / GETTY Images)
“Our most effective awareness for basic supporters at the moment comes from our new President Ken MartinWho speaks not only of fighting the extremes of Donald Trump, but also of pleading in favor of families working in the red and blue states that the Democrats are the party that fight for them, “added Muldavin.
The website of the National Democratic Committee has opened this week to a photo of Ken Martin, president of DNC newly elected this week, with a simple message: “Ken Martin is the new president of the DNC. Help the Democrats to mobilize against Trump.” A fundraising message on the donations page invites Democrats to “participate in the DNC and help elect Democrats on a national level”.
The president of the newly elected National Democratic Committee, Ken Martin, speaks after winning the vote at the winter meeting of the National Democratic Committee at the Gaylord National Resort and Convention Center of National Harbor, MD., Saturday, February 1, 2025. (AP photo / Rod Lamkey, Jr.)
“The DNC is the best placed organization to retaliate, organize and stop the worst impulses of a Trump administration. So please don’t wait: make a donation now to elect the Democrats who will fight against the Agenda Maga, “said the message.
The campaign committee of the Democratic Congress has a similar strategy with downstream orientation. On the DCCC website, a photo of the leader of the Hakeem Jeffries minority appears alongside a fundraising message inviting supporters to “become a majority manufacturer”.
“At the DCCC, we are focused on the laser on the world and taking up the Major Maga’s house,” said the message. “With only three seats between us and the majority, your monthly donation will help us do our best to return the blue of the house and build a firewall against Trump Trifecta. Do you have a recurring monthly donation to the DCC to feed Our work today? ”
The head of the minority of the Hakeem Jeffries room, DN.Y., is organizing his weekly press conference at the Capitol Visitor Center on Thursday, May 23, 2024. (Tom Williams / CQ-Roll Call, included via Getty Images)
Trump’s fundraising apparatus also took advantage of his return to the front of the stage. The Trump National Committee, the spouse’s Super CAP of Never Addition and the National Republican Committee, have maintained a coherent awareness of fundraising since Trump’s electoral victory.
“Trump is the center of the universe right now,” republican strategist Matt Gorman, who worked on the presidential campaign of Senator Tim Scott and as director of communications for the National Republican National Republican Republican of the Republican Republican, Congress. “It has been fairly well proven in the last decade that Trump has animated the fundraising base of both parties and using it is an effective strategy.”
From November 6, just a day after the elections, a “Trump” message to his supporters read: “Total Victory! Because of you, we won!” With a link to donate to Trump’s Super PAC. The messages continued in the weeks and months preceding its inauguration.
The tone of the messages took its turn after the Democratic representative Al Green, DT.X., who tried to dismiss Trump three times during his first mandate, announced that he would deposit articles of dismissal against the president for Having said he “would take over” Gaza.
US President Donald Trump, accompanied by the Israeli Prime Minister Benjamin Netanyahu (L), speaks during a meeting at the Oval Blank Office on February 4, 2025, in Washington, DC (Anna Moneymaker / Getty Images)
Green declared on the ground of the house the next day that the Israeli Prime Minister Benjamin Netanyahu “should be ashamed, knowing the story of his people, standing there and making it possible to say such things.”
“Before Democrats present dismissal articles, can you answer question No. 1?” A Trump Super PAC collection message asked the next day.
Then last week, the CAP sent a message from Vice-president JD Vance That said: “Do not pee on my boots and tell me it rains. It’s JD Vance. These are the high lies I saw of the Democrats.”
“Democrats have no politics. All they have is lies. No one believes their shit. So, in the name of each American who has enough of their lies, I have one thing to say: Don’t pee on my boots and tell me it’s raining.
Senator JD Vance points to the Republican presidential candidate, former president Donald Trump during a campaign rally on March 16, 2024 in Vandalia, Ohio. (Photo / Jeff Dean, file)
The message of the Republicans is clear: Democrats have no policies beyond the resolution of Trump.
“Their identity for ten years was simply” whatever Trump, I’m against “,” said Gorman.
Although the use of Trump’s name can be an efficient fundraising strategy, Gorman has urged candidates to go beyond the nickname and also undertake political discussions.
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“Politics is really important too. Each candidate must articulate what they represent, how they would be different from their opponent and what they bring to Washington or the State. Trump is useful in all aspects, but It is important to do of course, you also define what you would do in your policies. “