The generative AI has created new ways for media and entertainment companies to change their creative processes and captivate the public worldwide. GeminiOur most competent family of AI models to date, contributes to directing the load, allowing teams to experiment with text, images, audio, video and more to push the limits of creativity. Here are four ways Gemini on Google Cloud Help the media and entertainment companies to prosper with AI.
1. Adapt the content and expansion of the audiences
Native of Gemini multimodal And small context The capacities help the creators to reuse the content of new supports and public. For example, Gemini can transform the content of the long shape into shorter and various formats, opening up new sources of income. And companies already use Gemini to automate tasks such as translation, transcription and dubbing to make content available to more people.
Others use Gemini to help subtitling, reducing manual subtitling times and costs. Formula E uses Gemini to condense comments from the two -hour race in two -minute podcasts in several languages, summarizing key racing events, incorporating pilot statistics and weaving in the story of the season.
2. Customize content discovery
Gemini feeds research fueled by AI, helping media and entertainment companies to offer personalized experiences at a new level. With Gemini, brands can more easily provide people with real -time recommendations adapted to their personal preferences and their mood.
In addition, research and recommendation experiences fueled by AI with Gemini can provide media and entertainment businesses with precious information on customer visualization habits, the devices they prefer and performance content. These companies can then better engage, grow and keep their audience.
3. Simplify creative workflows
The use of AI genius companies, the media and entertainment rethink traditional and heavy workflows. Gemini multimodal capacities are particularly useful for helping repetitive manual tasks that take time to precious creative work. Gemini can help optimize content libraries, extract significant metadata from videos, images, audio or text files. He can also use this information to improve – or even correct – existing titles and descriptions to facilitate the content to be found and access.
With the help of Gemini, Fox Sports has automated the process previously manual of research and marking of video content. Now, staff can instantly search for their library by nearly 2 million videos and images using natural language, considerably reducing the time necessary to find specific images and produce new content for the global public.